At I-Bouquet, brand building begins with a deeper understanding of why people think, feel and act as they do. Beyond interpreting quantitative data and market trends, we explore the emotions, values and decision-making processes behind them to uncover the real challenges a brand needs to address. We connect those insights to brand strategy, product and communication design, creative work, media and social channels—turning strategy into something that reaches people in their lives.
Our team brings together specialists in marketing, creative work and business development, many of whom have carried direct responsibility for a brand’s growth. We ask what it will truly take for that brand to thrive, going as far as reexamining the assumptions behind the business itself. And our responsibility extends through execution. From production and photography to events, PR, influencer and celebrity casting, we bring together the capabilities each strategy calls for and stay closely involved in making it happen.
From data to insight. From insight to strategy. From strategy to execution.
Looking closely at both the business and the people it serves, we build the foundations for sustained brand growth—and turn that vision into real results.
This is how I-Bouquet helps brands grow.
In 2018, Nomura founded Used & Select Shop Raum, the predecessor to Raum Vintage. He paused the shop in 2021 upon graduating from Kwansei Gakuin University and joined the marketing division of P&G Japan. In 2022, he transferred to its Asia headquarters in Singapore, working across the Japanese and Korean markets with end-to-end marketing responsibilities. In January 2023, he joined AnyMind Group as a senior planner, supporting marketing for clients in Japan and overseas. He founded I-Bouquet in April of the same year.